This Summer, “Staycation” will mean different things to different people. For some it will involve actually getting away somewhere in the UK, but for many it will mean making the most of being at home and spending time with the family and friends. It’s expected that local parks and beauty spots will continue to be incredibly popular, with people choosing a lovely relaxing picnic, or al fresco home-prepared meal, rather than a potentially stressful overseas trip.
Following the recent announcement of a planned relaxing of COVID restrictions, garden centres are, apparently, running out of furniture, pots, plants, firepits and barbecues. There’s been a run on fence paint and sales of outdoor picnic ware has rocketed.
As the lockdown goes on, so must we all – and more than ever, customers are relying on their local butcher to help them through these difficult times.
It’s so important these days to find something positive to talk about and choose how you look at it, it has to be something to celebrate that the Queen will reach her 95th birthday this year. We’re certainly celebrating, as Lucas will also be 95 this year!
Halloween and Bonfire Night will certainly be completely different this year, with more and more households under limited lockdown and customers opting to stay indoors for perhaps the first time. This presents you, the butcher, with some great opportunities to make extra sales by catering for mini-events held indoors, or in the garden.
There’s little doubt that it will be a long time before most people are ready to go back to eating out at cafes, restaurants, bars and pubs, (ah, remember those places?), which means that butchers have an opportunity to go beyond supplying simple meats: Here’s the ideal time to offer meats and ready meals that are similar to those that customers would normally enjoy when they’re eating out.
